![]() ![]() One of the most common things I would hear people say was that they would do something new - take an unconventional career path or start a company - but that they needed a great idea first. The seed of this book was planted while I was attending Stanford Business School. At its heart lies the concept of the “little bet” - a small, low-risk action taken to discover, develop and test an idea, a potent antidote to some of innovation and creativity’s greatest obstacles: perfectionism, risk-aversion, endless rumination. This disconnect is exactly what Peter Sims’ addresses in his excellent new book, Little Bets: How Breakthrough Ideas Emerge from Small Discoveries - a fascinating, eloquent and rigorously rooted in reality exploration of the creative process in innovaton. Innovation theory is great, but the dangerous disconnect there is that no matter how compelling the ideas, theses and arguments, we often fail to make the leap between how this theory both applies to our everyday real-life experience and is a reflection of the everyday experience of real-life innovators. ![]()
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